It should be obvious that bottom-of-the-screen tickers contain real estate that could be sold in the form of a sponsorship. In fact, most stations have ticker sponsors, but in general they don't maximize their sponsorship programs.
CREATING NEW REVENUE STREAMS USING CHANNEL BRANDING
Topics: Channel Branding, The PRIME Ecosystem, Newsticker
TELL A BETTER NEWS STORY WITH VIRTUAL AND AUGMENTED GRAPHICS
Real-time virtual graphics, augmented graphics, and full-blown virtual sets aren’t new concepts in broadcast news production; in fact, they’ve been around for at least 15 years. There’s no question that virtual and augmented elements can add a layer of sophistication and deepen understanding of a topic in ways that are far beyond the capabilities of traditional graphics. But these technologies haven’t caught on in a widespread way for enhancing breaking news, primarily because they’re perceived as complex, time-consuming, and difficult to use.
Topics: Camio Universe, Augmented Graphics, Virtual Graphics, Virtual Sets, Hybrid
WISH-TV, a 24-hour news channel and CW affiliate based in Indianapolis, Indiana has long been using ChyronHego’s Channel Box solution.
Topics: Channel Box Prime, Channel Branding, The PRIME Ecosystem
5 REASONS WHY YOU SHOULD BUY OR UPGRADE TO THE PRIME ECOSYSTEM
The PRIME Ecosystem is ChyronHego’s new universal graphics platform. The PRIME Ecosystem is based on the latest version of our powerful render engine, with support for graphics, branding, and a dedicated clip player.
The PRIME Ecosystem is software-based and not dependent upon hardware. Former hardware-dependent features such as DVE, clips, audio mixing etc., are now all driven by software, making the PRIME Ecosystem an extraordinarily flexible solution.
Topics: Channel Box Prime, The PRIME Ecosystem
In the highly competitive news environment of today, it’s an absolute must for broadcasters to be able to deliver fast and high quality news to their audience.
Topics: Camio Universe, Live Assist, Live Compositor
On September 22, Fall Equinox occurred in the northern hemisphere and Spring Equinox in the southern. The date certainly defines a change of season, but more than anything, it marks the time for ”more of everything”. An exciting time for all of us who love weather, and certainly an interesting and challenging time for all broadcasters engaged in weather content programming and particularly on-air weather forecasting.
PRESENTING AT IBC 2016: HOW TO EMPOWER YOUR WEATHER NEWS COVERAGE
The North Atlantic and Pacific Tropical Weather Season just turned very active, and with no less than four tropical systems and two additional potential developing storm systems, your weather coverage for audiences around the world just got very busy.
READY TO TAKE FLIGHT? THE INNOVATION CONTINUES AT IBC2016!
As surely as the famed Capistrano Swallows, who every year and without fail, wing their way back to the most famous mission in California, those of us in the broadcast industry will wing our way back to IBC and the RAI Amsterdam.
A challenge for broadcasters in today's competitive media landscape is that they have to do more with less. UK-based ITN is one of the world's leading news and multimedia content companies. They needed a solution that would enable their production department to create programs in-house without having to invest in technically trained personnel.
Topics: Live Assist, Live Compositor
LIGHTNING DANGER IS REAL. CONVEY IT TO THE PUBLIC.
Today, I am going to bring to everyone’s attention – again – the risks of lightning strikes and the potentially fatal consequences of not heeding the warnings and forecasts. We’re writing 2016, and although technology exists that may help predict the movement and formation of severe storms, we – humans – are FAR from immune to the dangers of lightning strikes. In fact, lightning strikes are just as deadly today as they were 10, 100 or 300 years ago.